Abhijit Majhi , Abhijit Chirputka. (2020). THE ROLE OF INFORMATION TECHNOLOGY IN REVOLUTIONISING MARKETER’S APPROACH TOWARDS PERSONALIZED ADVERTISEMENT. PalArch’s Journal of Archaeology of Egypt Egyptology, 17(6), 4430–4451. Retrieved from https://www.archives.palarch.nl/index.php/jae/article/view/1694