Dr. Bijay Prasad Kushwaha (2020) “Personalised Digital Marketing Perspectives and Practices in Tourism Industry”, PalArch’s Journal of Archaeology of Egypt / Egyptology, 17(6), pp. 2029–2041. Available at: https://www.archives.palarch.nl/index.php/jae/article/view/1095 (Accessed: 2 November 2025).