1.
Nikhil Varghese. EFFECT OFF EXTRINSIC CUES ON PERCEPTION OF PRIVATE LABEL QUALITY. THE MODERATING ROLE OF STORE IMAGE. J Arch.Egyptol [Internet]. 2020Nov.30 [cited 2026Jun.10];17(6):2256-65. Available from: https://www.archives.palarch.nl/index.php/jae/article/view/1108