TQM PRACTICES AND REVERSE MENTORING AND THEIR IMPACT IN ADAPTIVE PERFORMANCE

Abstract

Purpose: The purpose of this study was to verify the existence of an effect of both total quality management practices and reverse mentoring on adaptive performance in the context of private higher education institutions in Iraq.

Design/Methodology/Approach: The data were collected using a questionnaire tool that was distributed to (196) individuals from the assistant deans and heads of scientific and administrative departments in private universities in the central Euphrates governorates. (163) questionnaires that can be used and analyzed were returned, which resulted in a response rate of (83.16%) . The structural equation modeling method was applied to test the study models, and the study conducted data analysis to reveal the relationship between the variables using the Pearson correlation factor.

Results: The current study theoretically confirms the results of previous studies that considered total quality management a set of practices, and the study proved in practice that the practices of total quality management have a positive impact on adaptive performance, as well as the positive impact caused by reverse mentoring in generating adaptive performance among the employees of the studied universitie .

Research limitations/implications for future research: The study population and sample were limited to a specific group of universities due to health restrictions that accompanied the study’s completion period, which made this test biased and may not be appropriate to generalize the results to private universities throughout the country, so it must Future studies choose a broader sample frame and a different, non-random sample type, whether stratified, intentional, or even a different category, such as workers or all administrative levels, to allow for more generalization of the results.

Practical Implications: The results are useful for university administrations in developing countries such as Iraq, which wish to enhance and develop the provision of education services and strive to reach advanced levels globally through the implementation of total quality management practices and encourage the exchange of experience without being restricted by age, which is manifested through the so-called reverse mentoring, which Supports the crystallization of adaptive performance in their organizations.

Authenticity/Value: The study theoretically contributed to enriching the literature of any of the study variables, especially reverse mentoring and adaptive performance, because these variables did not receive that attention from Arabic studies. The study also practically contributed to studying the correlation relationship as well as the effect between the study variables in practice in a sample of private universities in Iraq.