THE DEVELOPMENT OF PSYCHOMETRIC INSTRUMENT–LOBG+ BEHAVIORAL SCALE

Abstract

The aim of this study is to develop LOBG+ Behavioral Scale as a valid instrument to measure behavior
of an individual using variables named after animals. By associating the variables with common
behavior of animals like fun-loving or hardworking, the association could be humorous and insightful
to the individual. This provides a therapeutic and non-threatening environment for building rapport and
enhances exploration in early stages of counselling process. A quantity research with a snowball
sampling was carried out among 334 respondents in order to develop this instrument. The development
was constructed based on the models; the Big Five Model, Sidek Color Personality and Leonard
Personality index. Common items are relating to the main descriptors of Lion (Decisiveness), Otter
(fun-loving), Beaver (Accuracy) and Golden Retriever (Agreeableness). These reviewed instruments
are extracted from the literature review to form 40 items of the LOBG+ Behavioral Scale instrument.
Content validation was performed by five expert panels indicated CVR of 0.95, indicating its high
validity. SPSS analysis derives a Cronbach Alpha of 0.88 indicating its high reliability. The findings
indicate that the LOBG+ Behavioural Scale can be used as a valid instrument to measure behavior.