PREDICTING THE USE OF PUBLIC TRANSPORTATION SERVICE: THE CASE STUDY OF KARACHI CIRCULAR RAILWAY
As the population increases, so does the travel demand. In order to meet public needs, public transit networks are critical. To meet Karachi’s public transportation needs, the Karachi Circular Railway is being revived. On the other hand, passengers have conflicting opinions on whether public transportation should meet their commuting needs. This study aims to look into the potential usage of public transportation (the Karachi Circular Railway) through a questionnaire survey to know attitudes and perceptions about using public transportation of commuters are related to their stated intentions. For this, a 385 sample size was selected through random sampling. The theory of planned behavior was used to predict Karachi’s intentions to use KCR after its revival based on attitudes, subjective norms, and PBC. The data were analyzed using SPSS and ArcGIS tools. According to these findings, subjective norms appeared to be a key factor affecting KCR use for educational purposes. The Karachi circular railway’s educational suitability is defined by whether other people near the participants believe it is acceptable. Government agencies and policymakers in Pakistan and other similar regions could find the findings useful.